Think Big...

...Write Small

WHY MESSAGING IS IMPORTANT

When you  think about it, most of the important messages we use today for business are actually the shortest. Headlines, Sound Bites, Tweets, Slogans, Taglines and even Bullet Points in presentations. They are not long paragraphs of text....or should not be!

 

As getting audiences attention has never been harder, we have developed a messaging technique called 'Microstyle' which is either one word, a phrase or multiple short sentences. Microstyle Messaging is particularly effective in Corporate and Sales Presentations and Learning where typically varying levels of text are used.

Microstyle Messaging

8 Different Ways to Develop Key Messages

1. Messaging Example

Complex Medical Information

2. Messaging Example

Application of Design Theory, Techniques or Rules

 

Contact Us

Singapore_96.png

Singapore

e-Card

Malaysia_96.png

Malaysia

e-Card

Corporate

LifeCycles MD LLC

USA_96.png

Prashant Jain (PJ)

BOSTON

  • Facebook
  • LinkedIn